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Plantation Ford

707 North State Road 7
Plantation, FL 33317

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"Intelligent Vehicles" from Ford

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Ford Motor Co. will be demonstrating a new technology before The Washington Auto Show. The system, currently in the works at Ford UK, uses advanced WiFi and GPS to communicate with other vehicles on roads. It sends out multiple messages per second about a vehicle's location, speed, braking and steering.

The system will be available on the upcoming Ford Focus models. "The company claims drivers will be able to use it to ask such…

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Warmer Batteries Mean Better Range for the New Focus EV

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Some newspapers have reported that EV cars can't keep batteries charged in extremely cold or icy weather. However, Ford says that will not longer be an issue with the new Ford Focus EV. It's a good thing, too, because dealerships like Plantation Ford in Florida are seeing a huge influx of customers shopping for the updated Ford Focus and Ford Focus EV.

According to USA Today, the electric version of the Focus compact…

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Ford's Fiesta Movement Campaign

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Social Media is used to engage in an open dialogue with customers via websites like Twitter and Facebook; and it is key in today's marketing world. Ford has "designed an unprecedented social media-driven plan to create such engagements," according to author Ernan Roman, an expert in the advertising field. "Ford has been engaging in unprecedented dialogues with consumers."

Ford's chief marketing executive, James Farley, states: "If you are trying to communicate, as we…
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