For any new-car buyer quality is by far one of the most important criteria in selecting a new car. This seems quite reasonable to us at Plantation Ford. After all, buying a new car is a serious investment of not only money, but also time and energy. That's exactly why we sell new Ford cars, trucks and SUVs to the greater Plantation, Florida area. We want our lineup to be saturated quality cars that drivers can take pride in.

Maybe you've already heard the exciting news that the Ford F-150 won a 2011 Initial Quality Award from J.D. Power and Associates within the large truck segment.  Today we have some more exciting news regarding quality and Ford models?the 2011 Ford Taurus also earned one!

J.D. Power and Associates writes about the 2011 Ford Taurus saying, "Originally launched in 1986, the Ford Taurus has been in production for more than 25 years, making it Ford's fourth oldest nameplate. The sixth-generation Taurus was all-new for the 2010 model, and utilized the same basic front engine, front-wheel-drive configuration, but with updated technology thrown into the mix."¹

The 2011 Ford Taurus embodies many standard cutting-edge technology features, including  MyKey, SYNC voice activated communication and entertainment system, remote keyless entry, power door locks, driver's messenger center, ABS, and Advanced Trac with electronic stability control. With all of these features, it seems unfathomable the Taurus' MSRP starts under $26,000.

How did J.D. Powers determine that the 2011 Ford Taurus four-door sedan delivers the best initial quality within the new large car segment? J.D. Power collected data from responses to surveys sent in by over 73,000 2011-model-year buyers and lessees following their first ninety days of ownership.

The majority of the nearly 250 question survey asked each new-car owner or lessee about design related issues, imperfections and technical malfunctions.

For complete specs on the award winning 2011 Ford Taurus, or 2011 Ford F-150, please contact Plantation Ford serving the greater Plantation area today. We are conveniently located at 707 North State Road 7, Plantation, Florida. We are ready and standing by to discuss details regarding engine and performance, safety technologies, and interior and exterior features; compare models; and arrange test drives for you.

Source: ¹http://www.jdpower.com/autos/car-photos/Initial-Quality/Award-Recipients/2011/